|
crowd sourcing the experts |
||||||||
| |
||||||||
 |
||||||||
Tuesday, February 08, 2011Mastering the 85mm f/1.2? Not quite.Matt Brandon | 02/08- 08:30 PMThis beast is untamable, but at least you can learn it’s tricks.  One of my blog readers, asked if I would write about how I use the 85mm 1.2. He seems to think I have “mastered it”. Let me put that thought to rest right now. No way have I master the 85 1.2. This little lady is just plain tough to use. But there are some things to be aware of. First, remember that between 1.8 and 1.2 your depth of field is very, very shallow. more »Thursday, December 02, 2010onOne Software Announces Perfect Photo Suite 5.5 for Adobe Photoshop, Lightroom and ApertureDan Carr | 12/02- 01:00 PMNew version of Perfect Resize and direct integration with Lightroom and Aperture provide photographers with essential tools to quickly achieve high quality results.
Portland, OR– December 2, 2010 – onOne Software, Inc., a leading developer of innovative, timesaving solutions for professional and advanced amateur photographers, today announced availability of Perfect Photo Suite 5.5 for Adobe® Photoshop®, Adobe Photoshop Lightroom® and Apple Aperture. Tackling specific problems within a photographer’s preferred workflow, the Perfect Photo Suite 5.5 offers simple yet powerful solutions for color correction, image resizing, masking and professional photographic effects in one affordable package. With support for Photoshop CS5, CS4 and CS3, the Perfect Photo Suite 5.5 includes FocalPoint 2, PhotoTune 3, PhotoFrame 4.6, PhotoTools 2.6, MaskPro 4.1 and Perfect Resize 7 (the next generation of Genuine Fractals). The Perfect Photo Suite 5.5 will also include the recently announced Perfect Layers, which will be available in early 2011. more »Saturday, December 06, 2008Using Vibrancy in ApertureRichard Harrington | 12/06- 06:57 PMAdding pop to your images Author Richard Harrington demonstrates using the vibrancy slider in Aperture. more »Monday, December 01, 2008Quick Tips for Using ApertureRichard Harrington | 12/01- 06:49 PMA video introduction to Apple Aperture Author Richard Harrington shares tips on how to do some basic adjustments to images in Aperture. more »Wednesday, November 26, 2008Christmas gift ideas for the photographer - Part 2PPC News Staff | 11/26- 09:17 PMMemory, more memory, and faster memory Today I’m going to recommend a great gift that every photographer who shoots with a digital camera always needs more of, memory cards - but first a word of caution for you who don’t know about camera gear - be sure that whatever memory card you buy it will work with that particular brand and model number camera that your photographer owns. Digital cameras accept only certain sizes of memory cards and there are several formats/types of memory cards on the market. more »Wednesday, November 19, 2008Aperture Quick Tip #23 – VersionsRichard Harrington | 11/19- 08:29 PMMultiple looks from just one image Instructor Richard Harrington explains how to harness the power of versions in Aperture. more »Sunday, November 16, 2008Aperture 2 Quick Tip – Now on iPhoneRichard Harrington | 11/16- 07:59 PMGet our show right on your iPhone or Apple TV
We’ve partnered with the cool folks over at mDialog to bring you our Aperture show… now on Apple TV and the iPhone. To view our episodes on your phone, just download the free mDialog application from the iTunes App Store. “The mDialog application is always available as a free download worldwide from Apple’s App Store on iPhone and IPod Touch, or at http://www.itunes.com/appstore/ or click on the link on the mDialog site.” Be sure to download and try it out…. it works great and is absolutely free. more »Tuesday, September 23, 2008Aperture Quick Tip - Managing Assets Part 1Richard Harrington | 09/23- 07:39 PMLearn how to organize your Aperture library. Instructor Richard Harrington shows you how to manage assets in Aperture 2 and get your projects more organized. Part 1 of 2. more »Tuesday, September 16, 2008Aperture Quick Tip - Using WatermarksRichard Harrington | 09/16- 07:48 PMLearn hw to watermark your images for print and web. Instructor Richard Harrington shows you how to use the watermark feature in Aperture 2. more »Page 1 of 1 pages |
|
|
||||||
Keyword editing made easier
Composition 101 trick simplifies keyword selection and organization
Effective keywording is one of the three most important ways to get your site or post found on the internet - along with title and description. But I’ve always found keywording a disorganized chore. Here’s a way to make the job simpler, quicker and more logical.
Remember how in composition 101 class you had to make an outline of topics, content, facts etc.? We used to do this on index cards, one card for each separate fact or topic. We wrote these in no particular order, just as they came to mind or emerged from research. Then we rearranged the stack of cards to create the logical skeleton of the essay. Done this way it was easy to see if there were any gaps in the content or if further rearrangement were needed.
I’ve found this analog approach works well for proposing, editing and sequencing keywords.
Once you’ve done your research, possibly on Google Adwords, to propose keywords, then you’ll also try to think inside the head of your audience to imagine what they might search on. I always make a big list of potential keywords, even if some seem a bit far out or not fully on target. For something as important as your website, you can never have too many keywords to start the edit process. Don’t forget keywords that speak to business products or services you may not do right now, but are targeted in your business plan.
Here’s my system to edit and organize your search keywords. My example is done on a blank file folder, easily preserved for future reference or for colleague comment.
- Write down each proposed keyword “candidate” on a separate sticky note. I use the smallest size sticky notes and cut them in thirds to save space.
- Arrange the stickies on your desk or a white board to get a good look at the total field.
- Re-arrange them, grouping categories like Photo services, Photoshop, Album design, etc. (or whatever is your business)
- Select the 2-5 most important keywords, then second tier from ones to be discarded.
- Re-arrange again in a logical, customer-friendly sequence.
- Generally choose no more than 25 keywords for your main core list (federal governments site limit). This is hard for us because we do so many things related to video, stills and productions.
- Rearrange as many times as needed, because individual pages or blog posts will need different, specific keywords than those for the site in general
- Keep a dated record of your final edit, and don’t throw away the de-selects, because they will eventually find a use - no need to rethink totally from the ground up
Combined Photo Mechanic & Lightroom Workflow Video
How to make the most of these two favorite programs in a singular workflow
I’ve posted a detailed video about what makes Photo Mechanic a must have program for many journalists and sports photographers before. But many people also like the easy adjustment tools of Adobe Lightroom. This video walks you through how to setup a workflow that incorporates the best of both of these programs.
To be considered for listing, contact pr (at) provideocoalition (dot) com
Copyright © 2011, HD Expo, LLC a division of Diversified Business Communications. DBA Createasphere
All rights reserved. HD EXPO, High Def EXPO, Createasphere, E-Tech, Entertainment Technology Exposition, 3D Production Workshop, VariCamp, P2 Camp, ColorCamp 101, and Lighting, Filters & Gels for HD are all trademarks of HD Expo, LLC.